Daystar Christian Centre held a Social Media Business Seminar tagged “Understanding Social Media Evolution in Nigeria” on Saturday 13th, April, 2013. The main aim was to help entrepreneurs reach a larger market and tap into the enormous potential of Social Media. The event held the Annex 2 of Daystar and was also live on twitter via the hashtag #DCCSocialMedia. The guest speaker were Deolu Akinyemi, Japhet Omojuwa and Chude Jideonwo and they all carried the conversation via their respective twitter accounts. (@deoluakinyemi @daystarng @Chude @omojuwa).
Here are some excerpts from twitter:
“Your job is to cut out all the noise and focus…you need not join every platform” ~ Chude
“Not every new platform is meant to be used by you” ~ Chude
“Your choices must be informed by utility” ~ Chude
“BlackBerry may not be effective everywhere in the world but it is a very effective tool here in Nigeria” ~ Chude
“Find where your audience is” ~ Chude
“Follow your market wherever it is. Big businesses know they should follow their market. Where are they? Follow them!” ~ Deolu Akinyemi
“As a business owner, you need to have values you are offering to clients.” ~ Deolu Akinyemi
“Your values should be clear. Once you have values, then you need to identify those who need them.” ~ Deolu Akinyemi
“when i tweet, i don’t see numbers i see human beings” ~ Omojuwa
“Any time i tweet fooltball there has to be something behind it” ~ Omojuwa
“there are 2million google searches every second” ~ Omojuwa
“272,000 dollars is spent online every second” ~ Omojuwa
“On Social Media platforms, don’t see numbers, see humans” ~ Omojuwa
In all, the seminar opened the eyes of many prospective and actual entrepreneurs to the vast resources and limitless opportunities that abounds online via the effective use of social media. Attendees were taught basic principles about value creation, finding the right audience and achieving best results by monetizing their efforts.
To get a full gist of what went down use the hashtag #DCCSocialMedia to follow the discussion from the guest speakers as well as reactions from various people on twitter.
Town Crier Naija 